Called India’s first ‘Adventure Utility Vehicle’ by Isuzu Motors India, the D-Max V-Cross pick-up will be available to the Indian armed forces through the canteen stores department (CSD) across the country. The vehicle will be sold at an exclusive price to armed forces personnel, ex-servicemen and their families. Initially, only the standard variant of the V-Cross will be sold at the CSD outlets.

The V-Cross comes with a four-wheel drive, modern SUV features and a large deck. The D-Max V-Cross four-door pick-up is manufactured at Isuzu Motors India’s manufacturing plant at Sri City, Andhra Pradesh. It was first revealed at the Auto Expo in February 2016 and is priced at Rs 12.49 lakh (ex-showroom, Chennai).

Commenting on the development, Ken Takashima, deputy managing director, Isuzu Motors India, said, “We are extremely pleased to sell the V-Cross at CSD outlets to meet the expectations and growing need expressed by the armed forces and their families. This tie-up with CSD gives us an opportunity to serve them with their preferred choice of vehicle that complements their lifestyle.”

The V-Cross is available in six colour options – Ruby Red, Orchid Brown, Cosmic Black, Titanium Silver, Obsidian Grey and Splash White. Customers can visit their nearest CSD outlet for further information and booking.